Investigating

We have researched into our target audience of 15-24 year olds and from our investigation we have realised a number of facts:

Boys:
1. The majority of boys want a film that is exciting.
2. Their favourite genres are thrillers.
3. They are influenced by what their friends say.
4. They like watching films that are realistic.

Girls:
1. Most girls want a film that makes them think about something.
2. They want an attractive lead actor or actress.
3. They are interested in how the trailer represents the film before they actually watch it.

25-55 year olds:
1. They mostly like films that are believable.
2. Their favourite genres are sci-fi and thriller.
3. What the film critics say helps them decided whether they want to watch the film.
4. They want a film which makes them think about life, love and the universe.