Thursday, 14 March 2013

Evaluation Task 4: Thriller Target Audience

Our thriller will have a wide ranging target audience. Our primary audience would be males who are 18-40 years old, whilst our secondary audience would be females from 18-40 years old. The reason for this being that males would be primarily attracted to the genre of the film and the aspects of technology and possible action portrayed in the thriller. Whereas females are more likely to be attracted by the good looking lead actor since the genre would not instantly attract the typical female, therefore, they would be more likely to see the thriller on DVD or the most common reason for going to the cinema to see the thriller would be because of their boyfriend/husband wanting to see the film. The fact that the thriller involves the widely renowned crisis of the 911 in America this would therefore appeal to the older audience as they would remember the shocking worldwide reactions of the event and therefore this may appeal to the older audience. But, the younger audience would also be enticed by the thriller as there is a lot of use of technology and code breaking therefore young boys would be interested in the plot. There may be swearing and bad language therefore the film would be based on an 18+ audience. The older audience would also be interested in current affairs and as the film is based on a true story of Gary McKinnon, the Scottish hacker of NASA computers, this would appeal to their taste.

The older generation of our target audience would enjoy activities such as following current affairs and reading newspapers whilst the younger generation would perhaps spend their time on video games, computers and phones.

Our film is aimed more at males rather than females as it may include violence and is primarily action based once the kid breaks into the FBI mainframe. However, it may appeal to women aswell as the lead role may be quite attractive.


VotesAverage
Males 25313 5.9
Females 2944 6.1
Aged under 18 96 6.6
Males under 18 81 6.7
Females under 18 15 6.1
Aged 18-29 11819 6.0
Males Aged 18-29 10543 6.0
Females Aged 18-29 1276 6.2
Aged 30-44 13058 5.7
Males Aged 30-44 11890 5.7
Females Aged 30-44 1168 6.0
Aged 45+ 3061 6.2
Males Aged 45+ 2655 6.2
Females Aged 45+ 406 6.1
IMDb staff 5 6.6
Top 1000 voters 588 5.5
US users 7383 5.8
Non-US users 20874 5.9
IMDb users 37587 5.9


Other films that deal with similar types of issues that are incorporated in our thriller 'SOLO' are:

Mercury Rising 
'Mercury Rising' involves Bruce Willis is an outcast FBI agent who is assigned to protect a 9 year old autistic boy who is the target for assassins after cracking a top secret government code.The rating of the film is a 15.
War Games
'War Games' involves a young man finds a back door into a military central computer in which reality is confused with game-playing, possibly starting World War III. The rating of the film is a 16.
 
Meet Ryan Wagner... 
 
 
  
Ryan is a gamer/geek. He is a 22 year old student who is currently completing his degree in ICT at the University of Iowa. He is a member of the audience who would be very interested in seeing 'SOLO', our groups thriller about an internet hacking scandal. His hobbies are playing on his xBox and PSP. His favourite games are Black Ops and World of Warcraft. He is a hardcore fan of Skrillex and has his own gaming playlist to listen to whilst on the xBox: http://www.youtube.com/view_play_list?p=3F5EE9BC8C29E7A7
 
He is into fictional films as well as action, thriller and horror films which include violence and destruction for example Transformers as well as Star Wars and The Matrix. But he is also into conspiracy thrillers which make you think about the plot hours after watching the film such as Inception, The Conversation, Night Moves, The Domino Principle, The Package, No Way Out, Absolute and Enemy of the State. He watches The X Files on TV also. When Wayne is not studying he mostly just sits in his room on his Mac computer gaming, social networking or messaging his friends.

The thriller 'SOLO' would definitely attract more of a male audience rather than female as the plot involves an autistic teenaged boy breaking codes and unexpectedly entering the FBI mainframe which he explores and hacks. The film is based on the story of Gary McKinnon hacking into the FBI headquarters and the consequences of possible extradition he had to face. Therefore the movie has a chance of involving action and violence as well as technological sights of computers and gadgets. Therefore, the film may appeal more to males than females. Just as the genre of a thriller would most likely and stereotypically attract more males than females.
 
 
 


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