The Roommate Poster

• The poster suggests that the target audience may be of a younger age as the poster shows the setting of a college and the hustle and bustle of the students around the grounds. The plot involves a girl going off to college and sharing with a psycho roommate therefore this may attract people who have been through the same experience of sharing a roommate at college.  
• All the actors on the poster are of a young age as they are going to college and the roommate in the centre of the poster is also of a young age therefore the thriller would probably attract teenagers more than adults. 
• The roommate, Leighton Meester, could be seen as a role model to many young girls or attractive to many teenage boys therefore the movie would appeal to them. 
• The red writing of the title symbolises danger and possibly blood therefore the audience would have to like suspense and possible gore. 
• The college in the background of the poster looks haunted against the backdrop of the grey sky. Also Leighton Meester looks ghostlike as the ordinary students behind her are blurred and she is the only clear figure looking dementedly at the camera therefore the target audience are for people who like thrills and supernatural scares.