Monday 2 September 2013

Jamal Edwards Biog Article

The key point of the Jamal Edwards biography, other than telling the story of his success, seems to be the fact that he is relentless in his work due to his driving passion as well as the importance and effectiveness of technology today.

The points to bear in mind when creating our own products for the music industry this year is the essentiality of finding that gap in the market, the USP, that Edwards was lucky enough to stumble upon at the time due to grime music drawing a vacancy on mainstream television. Therefore, grime music possessed an up and coming nature. The videos Jamal filmed of London rappers free styling on the street were a complete success leading to his recent 'media mogul' status and signing a deal with Sony RCA to create his own imprint within the label.

When promoting our artists next year the article helps to highlight the sheer power and effectiveness of Youtube to create a platform for musical talent. Therefore, the use of Youtube may come in handy. Additionally, the 'rebel' persona and determination of Edwards will help to inspire us this year in the shooting sector of our project. The 'I'll film absolutely everywhere attitude' will surely help us to achieve heightened goals in the planning and on the shoot day.



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