Monday 2 September 2013

Trent Reznor's Money Making Formula

The key point of this article is that Trent Reznor has discovered a money making formula for the music business which follows as:

Connect with Fans (CwF) + Reason To Buy (RtB) = The Business Model ($$$)

Since Reznor has succeeded with the help of this formula in so many different ways this proves its capability and in our case - a desire to use it for our own products.

Next year when developing our promotional package for our band/artists new album our group will be sure to use the formula as well as consider the risks at hand when using the formula. Such as if a 'true reason to buy' is received rather than a 'real reason to buy' as fans have no obligation to buy the artist's material. On top of this we will encourage the artist to be as involved as possible in the selling and promotion of their material as a way of ensuring their connection with the fans.



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