To create a good album cover we have decided to include numerous aspects which could tell our audiences something about our artist. For the front cover we decided to have a mid-shot of her standing on a roof-top. It would be something similar to Lana Del Rey's front cover but perhaps a little bit different.
Different in a way that Rosie is actually on a rooftop and we can see the cityscape behind her. This will tell us something about her and where she is from and certainly will emphasize that she is a young urban artist. Therefore, she will be able to address those audiences who live in urban parts of cities. In terms of it's urban spirit our album cover is quite similar to Katy B's cover.
This is because we see how she uses blue colours in her album cover to convey a certain sense of melancholy and sadness. This therefore links with our artist because we are also gong to use blue colours in order to convey a sense of sadness and the "Morning Blues". This would work perfectly because of the contextual knowledge of our song. However, instead of just strong blue colours, we would like to create an effect of blue smoke to make it look as if there is a contamination of the city that makes people happy. The mid-shot of Rosie May will tell us that she is an individual artist and we will learn about her style because we would like to give her retro look. The underlying meaning would be that Rosie is not only aimed at young stupid, brainless and hopeless people but at the older generations as well because of her vintage look.
On the back of the cd box we would have Rosie standing on the roof top but now with her back turned at us and she is looking out into the city. This would let us look at her appearance in terms of her clothing and style. This would also help attract male audiences because of her sexuality. She would standing in her heels and dress which would mean that "male gaze" is inevitable. Therefore, it would benefit us because we would attract more people to buy the cd and make them feel closer to Rosie because they would not only buy the cd and not download it but have the real cd with her pictures.
Inside our cd box, the actual CD box would be stylized to look like a vinyl. This is an example of residual media because vinyls are not popular anymore, but by making our cd look like one we are attracting older audiences and are actually making our artist different. We are also making her look more organic because of her
vintage appearance that implies close contact with the past and respect for good old music which unlike modern music was not a piece of cheaply produced and vulgarly presented anodyne synthetic crap (Justin Bieber, Nicky Minaj, Beyoncé, Rihanna etc.).
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